Monday, April 21, 2008

Stone Endorses Melissa Data

It's becoming more and more evident to me that so much of what we do at MarketMate(TM) has tremendous value for many organizations outside our core niche' market. (My team and I specialize in Solving Sales Problems for Training & Consulting firms.)

The latest example came to life for me when we recently took on a project for a firm in South Florida that focuses solely on re-vitalizing outdoor spaces for the affluent homeowner with the desire to Do It Once, and Do It Right.

Part of this project included acquiring a targeted list of qualified prospects -- from a market segment that I personally have almost no experience in reaching.

To The Rescue: Melissa Data and Kenneth Iwano

I can't recommend these folks highly enough -- and encourage you to have a conversation with Kenneth before you invest in any Direct Response effort. (Maybe I'll be able to talk him into sharing a little thought leadership at some point in the near future as well -- some Major Mistakes to Avoid, Key Issues To Consider. Do's & Dont's, etc. If so, you'll see it posted here.)

In the meantime . . .

a) Put Kenneth in whatever version of a Rolodex you maintain.

Kenneth Iwano
List Sales Specialist
Melissa Data
kenneth@melissadata.com

Phone: 800-800-6245 ext. 803
Fax: 949-589-5207


b) You might also take advantage of their Free Lookup Service
(I posted this in our "Ready Resources" section as well.)

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